Brand Guidelines & Useage
Will County School District 92's Brand Guidelines & Usage has been developed to unify the visual identity of the district internally and externally. This guide is designed to assist in clearly and consistently communicating the D92 brand while maintaining its integrity.
Identity Colors
Bulldog Blue
HEX: #283F89 CMYK: 99,89,13,2 PMS: 6104 C
Accent Gold
HEX: #FFC845
CMYK: 0,22,83,0
PMS: 1125 C
Accent Gray
HEX: #D9D9D9
CMYK: 0,0,0,15
PMS: Cool Gray 1C
Accent White
HEX: #FFFFFF
CMYK: 0,0,0,0
PMS: White
District Typography
Poppins, Impact, and Sports World are approved fonts for all district publications and documents. Other fonts may be used if needed, but not to alter logos or branded marks.
Poppins Regular may be used on the web or in body copy as needed. Impact and Sports World may be used in headlines or marketing as needed.
The Poppins font is available for free download through Google Fonts:
Poppins Google Font Download
Poppins Regular
Impact
Sports World
District Logos
Official district logos are available in a variety of color formats and file types to accommodate a wide range of uses and printing considerations.
Please adhere to the following:
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Use each logo in its entirety
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Reproduce logos only from an original digital file (eps, png, svg)
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Do not recreate or alter the logo in any way
School Logos
Official school logos are available as a PNG file.
Please adhere to the following:
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Use each logo in its entirety
-
Reproduce logos only from an original digital file (eps, png, svg)
-
Do not recreate or alter the logo in any way
Incorrect Usage
Incorrect use of the D92 logos compromises their integrity and effectiveness. Care should be taken to ensure correct and consistent use in all applications. Some common misuses are shown here. Although these examples do not represent every misuse, they do indicate areas to double-check. Other examples of misuse include tilting or cropping the approved marks.
To ensure correct reproduction, please use the approved artwork. If you need additional logos or have questions about usage, please reach out to communications@d92.org. The examples shown go for all approved D92 logos.
Shadows
Do not add drop shadows or other filters to logos
Squish/Stretch
Never alter the proportions of any of the marks
Color
Never alter the approved color designs